When looking for an appropriate platform for an online store with an extensive assortment and an expected large number of visits and orders placed, entrepreneurs often wonder whether PrestaShop is able to meet their expectations. So we check specific examples of large stores that operate effectively using PrestaShop solutions.
Large stores rely on PresaShop – what is the reason for this?
PrestaShop is a widely used online store management system, popular among over 280,000 e-commerce stores around the world, including many large and demanding enterprises.
In the case of large online stores, the expectations placed on the e-commerce platform are much higher. It is not without reason that PrestaShop is a popular choice for managers, offering virtually unlimited flexibility in customizing the appearance, functionality, automation and integration of the online store. This versatility allows you to adapt the store to the individual needs of the owner and the customer profile of a given e-commerce store.
For large online stores, there is a greater need to optimize the user interface (UI) and user experience (UX). Even a minimal increase in conversion of just 1% in a store of this caliber can generate significant profits, reaching even several hundred thousand zlotys per month.
An important aspect in large stores is also the possibility of automating routine tasks, which results in shortening the time needed to complete orders, reducing the number of errors and reducing the costs of employing many employees.
For this reason, questions are often asked about the ability of the PrestaShop platform to efficiently handle large numbers of users, products and transactions.
Stores built on Prestashop operating on the international market
#1 Lacoste (lacoste.ma)
Lacoste, a company with a rich heritage, specializes not only in the production of high-quality clothing, but also offers footwear, glasses, watches and perfumes. It is a clothing brand that addresses a lifestyle inspired by the tennis heritage that remains extremely distinctive.
The website is clear, elegant, and focuses on the presentation of the products offered. The navigation is transparent and the whole thing is extremely intuitive.
#2 Decathlon (decathlon.ma)
One of the versions of the world-famous sports brand Decathlon was also created using the PrestaShop engine. The website is dynamic while remaining intuitive. Equipped with a number of useful functions, it encourages you to travel around the site. Nothing here arouses suspicion, and the entire purchasing process is trustworthy.
#3 Behemoth band store (behemoth-store.com)
Here we have a music brand from the death and pagan metal circles, clearly recognizable all over the world among fans of the genre. The store itself maintains typical aesthetics, but it also includes intuitiveness and easy navigation, and the brand's value is confirmed by the image of the team leader.
#4 Shop of the Olympique Lyonnais football team (boutique.ol.fr)
Clearly referring to the colors of the Lyon team, the e-shop thus maintains the brand's visual identification. The store has a sporty character, clearly presenting collections of official T-shirts in which the French team plays matches, as well as those used during training. The age groups and gender division of clothing are perfectly displayed.